Advocard Rechtsschutzversicherung

The Hamburg-based Advocard is one of the leading legal expenses insurers in Germany . With some 1.4 m customers and a market share of more than 5.9 percent Advocard is well positioned in the market. The 'Advocard Legal Protection Card', the company's trademark, guarantees fast and non-bureaucratic claims settlement for the customer. The legal-expense covers of Advocard are sold through the sales channels of the Generali Deutschland Group and Deutsche Vermögensberatung. Advocard's success can be ascribed to customer orientation, efficiency, up-to-date insurance covers and not least the fact that the Advocard slogan "Lawyer's love Advocard" is not just a successful advertising message but represents the comprehensive corporate philosophy. Advocard is the only legal expenses insurer recommended by the German Bar Association (DAV).

	Staff: 171
	Customers: about 1.4 m (No. contracts)
	Premium income: EUR 189.4 m
	Market share 2007: 5.9 percent